The Pod Co
Working alongside my sister, we developed a brand identity to reflect a brand that aimed to capture the quiet moments in life.
Process
For my sister’s marketing capstone, we teamed up to create a passion project that combines our skills. With a strong commitment to environmental causes and community support, we envisioned an eco-friendly health sanctuary featuring tiny, off-grid homes.
Service
Logo, Branding, Brand Identity, Collateral, Social assets
Outcome
The process, from brainstorming to final concept, was truly fulfilling. We chose The Pod Co as our brand, symbolizing home, with our business pillars—Replenish, Rejuvenate, Relax—embodied in the logo. We also crafted simple assets to enhance the experience and engage potential consumers. Overall, the brand exudes luxury, wellness and encourages a well deserved break from the bustle of daily life.
